A new platform from the team behind

We're building Optive to keep practitioners at the center of care.

Optive helps practitioners package and deliver end-to-end personalized care plans their patients understand and engage with, while reducing admin and helping to capture more of the value they provide.

A preview of the Optive practitioner dashboard

Everything around the clinical decision lands on you.

Patients are arriving differently.

Patients arrive with lab results already interpreted by AI, a consumer health platform, or both. They come with a diagnosis in mind, a supplement list, and questions they've already researched. The starting point of care is moving away from you, one patient at a time.

Practitioners have become the integration layer.

Forms, labs, reports, scheduling, recommendations, education, products and messages all live in different places. You're the one stitching them together by hand. That work never shows up in a note, but it takes real time every day.

The plan is only the beginning.

The consultation goes well and the recommendations are clear. Then the patient still has to book the lab, order the products, remember what comes next and schedule the follow-up. Any one of them can quietly stall, and good care loses momentum in the gap.

Growth can't only mean more appointments.

Personalized care takes time, and much of the value you create happens outside the paid visit. When every extra piece of care means another hour on the calendar, there's a limit on how much you can deliver, and how much of it you're paid for.

Build care plans that fit the way you already deliver care.

Labs, consultations, reports, forms, education and supplements come together in one plan, arranged around how the care actually works. For the patient it becomes one plan to move through, not a set of disconnected instructions that each stall on their own.

The Optive care-plan builder: care items on one connected flow

Make more of your expertise deliverable.

Practitioners already create value outside the consultation itself. They review information, choose tests, interpret results, develop recommendations, educate patients and decide what happens next.

We're building Optive to make more of that work structured, easier to deliver, and easier for your patients to follow.

Still the starting point

Give patients a clear place to begin and return, so more of their care runs through you, even when they arrive with data of their own.

Care that keeps moving

When the plan holds together, more of what you recommend actually happens, and less of it stalls in the gaps between visits.

More ways to deliver value

Build care around what your patients need, not around how many hours you can fit on the calendar.

Deep analysis. Wide delivery.

Analysis

Functional blood chemistry analysis, treatment planning, reports and clinical insights. optimaldx.com

Delivery

Connect testing, reports, consultations, recommendations, products and follow-through around practitioner-led care.

Help us build around the problems that actually matter to you.

We're building Optive to keep you, and the work you do with your patients, at the center of care. Follow what we're building, tell us where the friction is in your practice, and contribute when you've got something to add.

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